Independent Strategy Consultant
for small business owners
From 2018-2019 I served the Vancouver, Washington small business community.
Mission: to create alignment between personal ambition and small business owner strategy.
My Philosophy
The owner’s personal ambition defines
the small business strategy.
Altogether, one’s personality, character, motivations and aspirations are one’s personal ambition, or attributes inextricable from one’s being. They define one’s strategy for operating a business – worldview, purpose, values, and so on.
Services Overview
- Business model analysis
- Business strategy analysis
- Organization design analysis
- Internal communication analysis
- Business process review
- Continuous improvement
- Marketing analysis
- Leadership development
Task Breakdown
Some thoughts on my tasks…
My focus was on sound business strategy using business theory to ensure the client’s business model.
Outcomes
Some thoughts on the outcomes…
The client made the decisions, not me. I provided advice, recommendations and best-practices. These were derived from thorough analyses and alignment of personal ambition to business strategy.
Testimonials
Danny Rehr is an industry expert in strategy.
Max Crismon
Lead Organizer
Get Hired (Tech and Healthcare)
[Collaborating was] one of the most memorable experiences of my life, and I will love to work with you whenever I can.
Shruti Chatterjee, MBA
Collaborator
Coffee Talk Events
Bringing in Danny helped [our company] identify a major deficiency in our ability to help develop our managers to become the servant leaders we are trying to promote. He can offer unique solutions to complicated problems that most small business managers are not exposed to.
Tom Reddig
General Manager
ADK Electric, Inc.
List of projects and activities
| Provided project management-specific communication recommendations to an engineering firm. Its aim was to future-proof its market position and continuously improve. |
| Developed a pitch deck intended to both condense and simplify an entrepreneur’s mission, vision, and purpose statements. Result was a tool for marketing, promotional campaigns, and future funding. |
| Sub-consulted as a process development expert. Effort supported development, configuration, and implementation of a project management software. |
| Defined the fundamental marketing posture of a small graphic design business. Refocused, articulated key customer insights, key brand benefits, and creative promotional campaign messaging. Resulted in client renovating its website. |
| Product development support furnished to an e-commerce entrepreneur, Go4UGifts. Examples included requirements gathering, occasional business strategy consultations, and user acceptance testing. Client piloted a new website and ordering system. |
| Validated value proposition, pricing, and potential market for a new B2B technology service. Identified, interviewed 20 area businesspersons across 14 industries. Delivered 52-page analysis featuring recommendations, data analysis, discoveries, insights, and methodology. |
| Marketing planning analysis for an ice cream parlor. Produced situational analysis for direct and indirect competition. Defined customer archetypes. Recommended strategies and tactics designed to improve foot traffic, partner with area businesses, and increase revenue. |
| One-on-one coaching services to a Property Manager of an area apartment community. Analyzed accounts payable data. Reviewed market survey data. Facilitated both operations and resident engagement by providing business system-level continuous improvement recommendations. |
| Identified gaps in multiple departments’ interconnected activities at ADK Electric, Inc. Recommended process development activities and strategies. |
| Customized a leadership development plan for a young, talented staffer promoted to Manager of a professional services company. Created an individual advancement plan. Featured tools, and a prescribed mindset the young manager would need to develop and use on a day-to-day basis. |
| Served on the Board of a 1,000-member community group dedicated to economic development and career-building; proposal writing, events, etc. |
| Initiated a mastermind consortium for small business owners across Vancouver, WA to discuss the market, industry trends and strategy. |
| Sought-after speaker on topics such as strategy and career development. (See My Talks to learn more.) |
Samples of my work
Danny Rehr, MBA 