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Convention ≠ Strategy: Impact on Talent Acquisition In the Accounting Industry
How can an accounting firm focus its talent acquisition on the firm’s overarching ambition – human interest in the good fortunes of others?
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Stories Differentiate Accounting Firms
A story is where accounting firms may begin delivering a repertoire of professional services.
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The Accounting Brand Gives Permission To Pursue Personal Ambition
Will bookkeeping, accounting and tax services give themselves permission to be (and to feel) successful for a higher purpose?
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Coupling Strategy for Accounting Firms
“…the concept of creating new products that create meaningful synergies with your original product.” – Thales S. Teixeira, 2019
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Innovation: Accounting As A Process & Product
Last week I wrote about my meetings with accounting firms. Their refreshing ambitions as individuals and as agencies belie the stereotypical “number cruncher” persona of an accountant. My discovery was this: Human interest in the good fortunes of others. In this Part II, if you will, I am going to look at accounting firms as…
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Accounting Concerns
Small business function goes beyond accounting, and accounting firms seem to be more and more cognizant. Accounting firms can start early…before their clients exhibit problems.