Convention ≠ Strategy: Impact on Talent Acquisition In the Accounting Industry
How can an accounting firm focus its talent acquisition on the firm’s overarching ambition – human interest in the good fortunes of others?
Stories Differentiate Accounting Firms
A story is where accounting firms may begin delivering a repertoire of professional services.
The Accounting Brand Gives Permission To Pursue Personal Ambition
Will bookkeeping, accounting and tax services give themselves permission to be (and to feel) successful for a higher purpose?
Coupling Strategy for Accounting Firms
“…the concept of creating new products that create meaningful synergies with your original product.” – Thales S. Teixeira, 2019
Innovation: Accounting As A Process & Product
Last week I wrote about my meetings with accounting firms. Their refreshing ambitions as individuals and as agencies belie the stereotypical “number cruncher” persona of an accountant. My discovery was this: Human interest in the good fortunes of others. In this Part II, if you will, I am going to look at accounting firms as…
Small business function goes beyond accounting, and accounting firms seem to be more and more cognizant. Accounting firms can start early…before their clients exhibit problems.